47. MRH14-01-Jan2014-L.pdf - page 14

In terms of the most focused content – it’s the magazine. I
expect the comment threads associated with the articles will
be some pretty focused material as well, along with good
clarifying questions and answers.
The least focused content is the discussion forums - they can
be all over the map, with lots of chaff - they’re just an elec-
tronic version of a bull session discussion.
Blogs will tend to be more focused because they’re orches-
trated by one person, with attached comments.
I see no problem with just reading the magazine and avoiding
the MRH web site because the signal-to-noise ratio is higher.
The magazine gives you hobby information in its most con-
centrated form with minimal “all over the map” diversions
than is possible on an unmoderated web site.
Others expressed concern over how long MRH would be free.
They obviously wondered if the free thing was to get you hooked
– and then we’d start charging money for it. Joe Fugate replied:
The magazine needs to remain free for the business model
to work.
By being free and you all doing your part by telling every-
one you know about us and by shopping at our sponsors
first – we will get the widest possible distribution and
advertisers will consider us to be an essential part of their
campaign to reach modelers.
Joe also outlined how MRH’s digital format allows us to do
things you just can’t do in a paper magazine. Joe said:
Over time, I want our contributors to get used to the idea of
including rich media goodies with their submissions:
1...,4,5,6,7,8,9,10,11,12,13 15,16,17,18,19,20,21,22,23,24,...123
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