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There’s a philosophy that we like to keep in mind:
Caring about
small things is not a small thing.
All too many businesses (especially
larger businesses) today try to do things by the numbers: they focus
on the masses and ignore so called “small markets”. In our opinion,
this philosophy can be deadly for niche hobby publishers.
In reality, we’re all part of some minority interest and it’s just a mat-
ter of how you chose to slice and dice your readership that can
include or exclude certain people. If you guess wrong as to how you
pick those categories, you can lose significant readership by exclud-
ing certain “minority interests”.
The problemwith this nickel-and-dime approach is those nickels
and dimes add up to some real numbers when taken as a whole. To
make matters worse, by losing the N scale and Z scale modelers to
their own magazines, we’re losing contributions from some of the
best and brightest talent in the hobby today.
When talking
to hobby
vendors,
please
remember
to mention
MRH.
The five top-rated articles in the
issue of MRH
are:
4.5
What’s Neat: Joe Steimann’s weathering decals
4.5
Fast and easy trees
4.5
Weathering steam-era freight cars
4.5
Modeling Seaboard B-8 and B-9 box cars
4.3
Getting Real: Relocating Williams Creek bridge
Issue overall:
4.6
Please rate the articles!
Click the reader feedback button on each article and select the
star rating you think each article deserves.
Thank you!
June 2014 MRH
Ratings
MRH-Jul 2014
